Worn daily by 10,000 happy customers
Denim with a difference.
Our jeans are made for every shape, size, scar and story. Designed to fit as your body fluctuates and move with you through life's journey. Featuring gentle adjustable waistbands to discreet tummy control panels each pair is made for comfort without compromising on style.
100% Satisfaction Guarantee
Tummy Control
Adjustable Waistbands
Stretch
+ Support Technology
Worldwide Shipping
As seen in
Our Story
Jeans Designed For
Every Body
Made For Real Life
By prioritising comfort without compromising on style, I aim to redefine what it means to wear jeans, offering a unique blend of fashion-forward design and unparalleled comfort. This story isn't just about creating jeans; it's about transforming a personal quest for comfort into a brand that resonates with everyone's desire for better-fitting denim.
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100% Satisfaction Guarantee
Tummy control
Adjustable waistbands
Stretch + support technology
30 day money-back guarantee
Free shipping
Tummy control
Adjustable waistbands
Stretch + support technology
30 day money-back guarantee
Free shipping
Bestsellers
Stretch Denim Joggers
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Our customers love us for a reason!
Get inspired by our real customers’ stories.
100% Money back guarantee.
No questions asked.
“We’re so confident you will love our jeans that if you are unsatisfied for any reason, simply contact out customer care team. We will issue you a refund for up-to 30 days. No questions asked.”
Sophie Cooper
Founder, I Am Denim
FAQs
What size should I choose?
Our jeans are made to fit so choose your normal size. If you are between sizes say a 12-14 we would advise you to go for the smaller size. If you need help choosing your jeans you can contact us using the chat icon and a real person will get back to you! Alternatively email us hello@iamdenim.co.uk.
How do I care for my jeans?
Your jeans have been designed and made with lots of skill and love just for you. To take care of them we suggest washing them inside out on a cool wash. Tumble dry on a low heat or line dry if possible.
Can I track my order?
You can track your order here https://www.royalmail.com/track-your-item
What is your return/exchange policy?
We are happy for you to return or exchange your jeans. Make sure you haven’t worn or washed them and that the labels are still attached. Returns must be made within 30 days of purchasing. T&Cs apply. To make a return/exchange click here https://www.iamdenim.co.uk/a/return
How can I contact customer service?
You can contact us by email hello@iamdenim.co.uk
If its urgent you can send us a message on WhatsApp 07926 699892.
Free Shipping
We provide FREE standard shipping on all UK orders - no minimums or exclusions.
Delivery & Returns Policy
100% money-back guarantee
We’re so confident you will love our jeans that if you are unsatisfied for any reason, simply contact out customer care team. We will issue you a refund for up-to 30 days. No questions asked.
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Worldwide shipping
Delivered worldwide to ensure your perfect fitting jeans are just a click away.
Delivery & Returns Policy